Allowing Candidates to Peek Behind the Curtain: Creating a Good First Impression Using Video

Wednesday 11:45 AM – 12:45 PM

Session Description

In a world where job candidates can go online to learn about your company before they ever reach out to you, it’s critical to put your best digital foot forward. And one of the best ways to do it… video.
Tony Gnau is a three-time Emmy Award winner, as well as the Founder and Chief Storytelling Office at T60 Productions. He’ll talk about the types of videos you should be producing to get the best candidates to apply to your company, and how to make them in a way that delivers an authentic message.


 

Tony Gnau

Tony Gnau is the Founder and Chief Storytelling Officer at T60 Productions. He’s a three-time Emmy Award-winning journalist and has led T60 Productions to winning 17 Telly Awards for its corporate videos.
He has created videos for United Airlines, Walgreen’s, US Bank, Goose Island Beer Company, CommonSpirit Health, as well as NBA All-Stars Dwyane Wade.

Tony has written over 700 blog posts on video marketing, publishing for the T60 blog as well as other sites related to PR and marketing.

Finally, Tony is a former USC Trojan football player, Star Wars geek, and a devoted husband and father.